05 October 2023

When The Rugged Device Selection Process Goes Wrong

Rugged mobile computers are designed to perform a specific data capture task in what is often, for a device at least, a harsh environment. They fulfil a particular need and have been engineered with that in mind. This does, sometimes, make them more expensive than generic devices that haven’t been built to the same exacting requirements. But the long-term value of those devices, of meeting those needs, outweighs the short-term higher cost.  

At least that is what we and our satisfied customers believe.  

However, here at TouchStar, there are times when we have seen companies make the decision on which device to use in their warehouse based solely on the short-term price and not the long-term value. With rugged mobile devices playing such a pivotal role in warehouse operations, it is fair to say that these decisions rarely go well.  

Here are the common mistakes that we as a business have seen when it comes to rugged device selection and what businesses should really be considering when it comes to investing in real time data capture technologies:  

1.      Warehouse Computers – One Size Does Not Fit All  

One of the most common issues we have seen is the use of laptops in environments that are clearly not suited to them. Unfortunately, one size does not fit all, and for many businesses this decision is taken because there are spare laptops in the office or because the purchase price of a cheap laptop is less than a specific rugged device.  

Whilst laptops can be described as mobile computers, they are neither fit for purpose or user friendly when it comes to performance within the rigours of a warehouse operation. Warehouse computers or rugged pc’s they are not, however, it is surprising how many times we have come across this over our many years in the industry. This has often included instances where we have seen people walking around warehouses carrying laptops and, on a few occasions, we’ve even seen laptops taped onto a truck.  

Clearly this is not what laptops are designed for – harsh concrete floors or truck vibrations are just some of the many ways laptops are in danger of being damaged or broken. Not only does this result in additional cost to the operation, but the inevitable downtime, productivity losses and dissatisfied customers. Furthermore, laptops are not designed to be used on the move, resulting in slow, inefficient and often inaccurate data capture processes.  

2.      Rugged Mobile Device Compatibility Issues with Core Systems  

A regular occurrence we often see is businesses buying rugged mobile devices that are not compatible with their existing software – for example acquiring rugged wearables without realising that their software cannot be properly displayed on the screen. This results in a lot of user frustration as they spend more scroll time trying to read the information they need, a bit like watching an IMAX film on a smartphone! Poor software integration often ends up costing the business time and therefore money.  

Incorrectly specified mobile computers are also common, whereby we have witnessed operators trying to make do with a short-range rugged handheld device when they are trying to scan products on the far wall.  

While perhaps one of the more amusing incidents to witness is when workers try to manage without rugged truck mounted devices. On more than one occasion, as a truck has turned a corner, we’ve seen a laptop or PDA slide out of the truck and onto the very unforgiving warehouse floor.  

3.      Mobile Devices That Are Simply Not Fit For Purpose  

One some occasions, the allure of cheap kit has been so strong that it has resulted in entirely the wrong devices being purchased.  

We’ve seen a business order semi rugged PDAs that were simply unsuitable to the environment. It was clear to everyone, except the person who bought the PDAs, that rugged mobile computers were needed. In the end, the order of around 30 units was never taken out of the box.  

A separate incident meant that over £75,000 worth of rugged pda’s had to be discarded soon after it was purchased as it just didn’t fit the requirement of the business. It was intended to be a cost-effective choice, but as the new equipment was unfit for purpose, it turned out to be a false economy.  

Making the Right Choice – The Path to Rugged Mobile Success  

All the anecdotes listed above are entirely understandable if the purchase of mobile computers is based on the wrong metric. It is easy to make a bad decision if you prioritise cost price above operational value or even total cost of ownership.  

When buying new rugged mobile computers, the key elements to consider are how they will be used and whether you need these devices to be able to withstand extremes of heat, humidity, moisture, vibration, shock and impact.  

If your device needs to be truly rugged, then that is what you need to purchase, in the right form factor, for the right use case. Choosing the correct rugged mobile device will bring you long-term value. Many of our customers have been running the same rugged devices for eight years, ten years or even longer.  

Chasing the dream of cheap can often result in the nightmare of poor value and wasted purchases. As the saying goes, ‘Buy cheap, buy twice!’.  

Contact the TouchStar team and let us be your guide on the road to rugged mobile computer success.      


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